Friday, October 16, 2009

Ted Talk - Tom Wujec on 3 ways the brain creates meaning

This talk describes how the brain visualizes by creating a mental model through a series of “ah ha” moments (i.e., moments of discovery).



Three points I found interesting - In order to "create meaning":
  1. Use imagery to clarify ideas
  2. Interact with images to create engagement
  3. Augment memory with persistent and evolving views
http://www.ted.com/talks/tom_wujec_on_3_ways_the_brain_creates_meaning.html

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